As phones get smarter, they are inevitably going to overcome the propensity toward being proprietary in what they deliver. In short, standards are better.

So if you have a blackberry and want to access the best variety in personalized radio on demand on your phone, it is better to choose a service that also works well on iPhones, Android, razr’s and everything else. Why? Services that are accessible to all are more like real radio in that they are more promotable by the radio industry, which leads to better support, format compliance and more.

Now, the way mobile application providers like us achieve this is to make our mobile apps web based. This makes it easy for you to obtain access to the shows over a familiar interface, whether you have an icon to click on, or whether you just type CELLECAST.COM into your phones browser and bookmark it.

Once you do this, you will be able to access and interact with over 50 programs in our network via direct dial, build a playlist, monitor what is fresh to you, and track your usage.

Give it a shot and let us know how it behaves in your Blackberry. We have ben hearing good things so far!


Leave a Reply